“You’re Watching It Wrong”

I made a lot of people mad a little while ago. Angry forum threads, capslock responses filling up my ask.fm inbox, the whole nine yards. I even heard people were planning on emailing my editor! It was an exciting time for everyone, but I can’t say I didn’t deserve it. I did something that, if you’re truly, deeply attached to your experience of a media object, can be absolutely unforgivable.

I watched a show wrong.

Unlimited Blade Works

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No Politics: Media and Identity

We’ve been hearing a lot of it lately, at least from the more gurgly and questionable-smelling corners of the internet – a demand for “objective reviews.” Reviews that leave politics at the door, and simply give audiences an untainted appraisal of some media property. If you read my stuff at all regularly, I’m sure you can take a guess as to my thoughts on the validity of this request – given how often I stress the variability of personal experience, art experience, and critical evaluation, it should come as no surprise that I find this demand pretty misguided. But it keeps coming up, and it actually reflects on a number of more interesting elements of both how we parse media and how media is constructed, and so I figured I’d take my own shot at the topic. So let’s get down and dirty with objectivity in criticism!

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Your Taste is Bad and So Are You

“Some nights it’s just entertainment, and some other nights it’s real.”
The Hold Steady

“Your favorite anime is SHIT. SHIIIIIIIT.”
– The Internet

“Do you think that, when making an evaluation on a piece of media, you are in part making some statement about those who enjoy that media?”

That was the question that prompted this post, and it really stumped me for a long, long time. The knee-jerk reaction is “no, that’s not true – people all like different things, and they have the right to like whatever they want.” But that’s really just avoiding the question, right? Yes, people have the right to like, say, an incredibly racist fantasy about how Hitler was right. But when I say “agree to disagree” to a fan, aren’t I silently adding “you crazy racist fucker”?

Sort of. Maybe? It’s not that simple.

“It’s not that simple” was my answer at the time. “This deserves a whole essay’s worth of elaboration.” And it’s true! Both of those things are true. Our relationship with media is complex – what we like doesn’t wholly define us, but it also isn’t completely apart from who we are. It says something. It means something. But it doesn’t have to mean that much, and we don’t have to take these criticisms personally. Or maybe we should take them a little personally, and that’s actually kind of important. Maybe we should learn to think a little less of ourselves than we do.

Here’s what I think.

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Critical Evaluation, Part Two: One Given Perspective

Hey guys, back for Part Two of my critical evaluation piece. In Part One I argued, briefly, that art is valuable insofar as it imparts value upon the observer, and that in the collision between personal values and systems of aesthetic interpretation, we all have our own biases in such matters. Now, with that all said, it’s time to dive right in to my own stupid biases that make my evaluations crap that nobody should listen to. What kind of critic am I? Well, I’m actually pretty transparent.

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Critical Evaluation, Part One: The Human Element

So, I recently decided I’ve watched maybe enough shows to put together a useful Top Shows list, and in light of that, also decided it’s probably time to lay out a few of my own evaluative patterns and biases. I’ve talked about evaluation before – I covered it briefly in this piece, where my three main points were that people seek many different things in media, that evaluating shows requires taking their own goals into account, and that I believe not all goals are equally artistically valuable. But all of that doesn’t really tell you much about me – it’s just about systems in general, and if you’re going to get much use out of a “top anime list,” you really need more context than “these shows are great because I say so.” Who am I to say so? Well, the person who wrote all those essays on the right, at least. But can I offer a little more clarity than that?

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Why Critics Are Always Wrong

Management: This particular piece only covers one side of the equation, so before I start, I should link this earlier piece that tackles this issue from the opposite angle.

Over the last couple weeks, I’ve witnessed a good number of online teapot-tempests related to both criticism generally and tone specifically. Which seems like a silly thing to even announce – of course people have been bickering, this is the internet, that’s what it’s for. But these particular arguments kinda struck me – though they all concerned different groups of people, they all played out similarly, and I think the reasons why touch on some general pitfalls of both criticism specifically and discourse more generally. Unfortunately, those pitfalls don’t all line up in a neat row, so I’m gonna have to break this down into a few pieces – starting with the dangerous assumptions critics can make and hopefully meandering my way towards something approaching a point. Consider this an open letter to critics, fans, and anyone else who’s ever valued their own opinion enough to inflict it on others.

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What Makes Fandom So Great/Terrible?

Question:

How do you feel about labeling/defining yourself as a dedicated “fan” of a show or creator? How about the preaching of shows, or the nature of hype/anti-hype?

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Why Do Critics Hate Popular Shows?

Management: This one should obviously go without saying, but it comes up so often in response to criticism that I figured I might as well give a more full response. A couple thoughts that I’d rather just link than constantly paraphrase.

Question:

Why are critics so against shows that are popular? Just because perfectly good shows likes SAO or Titan become popular, they have to pull at the seams and attack them? It seems mean-spirited and pointlessly non-conformist to put down shows just to look “critical.”

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Criticism versus Nitpicking and Grounded Conflict

Question:

What separates a legitimate criticism of a show from nitpicking? Can one complaint be more “valid” than another, if they’re both things the show is actually lacking or doesn’t explain or whatnot? And is there a scale for this stuff – do fifty tiny complaints add up to one big one, or does it require some single significant failing to constitute a legitimate criticism?

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Media Goals and Critical Evaluation

Management: This is a two-parter that I’ve split up because while the original question was based on my panning of Sakurasou, it also concerns a lot of media evaluation theory that is much more generally relevant. I’ve divided it as best I can into separate questions to reflect this – Part 1 here should be relevant to everyone.

Question:

It seems impossible to fairly evaluate shows unless you take those shows’ own goals into account, and try to respect their specific priorities. Do you think some of the shows you rate poorly are merely a result of approaching these shows with the wrong mindset, or wishing they were different shows entirely? How do you reconcile your personal taste, or the nature of taste in general, with your attempts to assess art in a general way?

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